Sweeten the deal and incentivize your customers to make that purchase! Give a gift card with a purchase. Make it unique to your store. Consider giving a Starbucks gift card for every christmas gift over $30.
Consider a Buy One, Give One. Start a campaign that advocates for your favourite cause. Every time you make a sale, you give back to a charity. The ‘gift of giving’ concept ties in perfectly with Christmas, which is a great way to give back when buying for families and friends
Don’t forget to use social media advertising to get in front of target audiences. Facebook marketing is a great way to put specific deals in front of potential customers. Ads campaigns can go a long way at Christmas time. Paid social ads can help increase sales when done right. Don’t forget about Black Friday when considering your holiday marketing campaign. Online advertisements can bring people to landing pages created specifically for one item, or it can bring them to your digital catalogue. This can dramatically increase your Christmas sales. Social media ads are great marketing tools for any season.
This festive season are the perfect time to promote your business as a great destination for Christmas shopping and you can use them to easily drive sales and awareness. Most of the ideas listed above can be adapted for all types of businesses, and on different marketing channels.
Christmas is around the corner, so start planning your holiday promotion and strategies. If you are interested in more marketing tips, join our Facebook community!